Good practice

Professional training promotes safer, more efficient driving

Professional training promotes safer, more efficient driving
© carballo, #169522746, 2017, source:
Energy, Materials, Carbon
All sectors, Service sector
Medium cost
Annual saving:
5 - 15%
Payback time:
0.5 - 1 Year(s)
Associated cost savings: Energy:
Payback time:
Participating companies can reach payback within 6 months
Total cost savings:
Fuel consumption in one case (Ampelmann) reduced by around 15 %
Co2 emission reduction:
Up to 10 % reduction of CO2 emissions
Size of company:
Medium (less than 250)
One off investment:

Driving like a pro

  • 55 000 drivers trained in safe and economical driving
  • Average fuel cost savings of 5 to 10 % after course 

Prodrive Learning is a Dutch SME offering mainly online training for companies to promote safe and fuel-efficient driving practices. The e-learning approach is based on measuring, training and motivating staff. 

The programme starts by measuring current driving efficiency by recording fuel tank data over 12 months. Pariticpants are encouraged to define personalised targets for improvement and they receive customised training depending on the vehicle they drive (delivery vans, passenger cars, etc.) and the fuel and transmission type (petrol, diesel, electric, hybrid, automatic, manual). Seasonal tips are also included. Training includes instructional videos, games and quizzes to provide content in a concise and exciting way.

Tracking and management systems offer reminders and follow the results achieved. An internal competition (gaming) app also helps to motivate drivers as they complete modules and participate in more challenges. The ranking is then presented to all participants by e-mail once a month.

Key results

According to Prodrive Learning, more than 55 000 drivers trained in safe and economical driving. Typically, this leads to fuel cost savings of between 5 % and 10 %, and accidents are reduced by 30 %.


"I'm on the road a lot for my employer and safety at work is extremely important to Ampelmann. Together with my colleagues, I participated in the Prodrive Learning project. At first I was skeptical, but I have to admit that the recommendations, the interactive nature of the training and the practicality of the practice have absolutely inspired me over time. I recognise the benefits in daily traffic and became more and more aware of the relationship between speed and reaction time. In addition, I was able to reduce my fuel consumption from 6.2 l/100 km to as [low] as 5.3 l/100 km! So, from my side, absolutely thumbs up!" - Ampelmann BV, Friso Talsma, Business Development

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